The leading company in the Greek paper industry, Softex SA has assigned to Just Online the design and construction of its new website as well as the creation and management of the company’s social media presence (Facebook, Instagram, YouTube, LinkedIn).

Softex was established in 1936 by the Kefala family and it began operating in 1937 in Votanikos. By 1974 Softex paper was found in more than half of the households in Greece. In 1999 it was transferred to Bolton Group and later the brand name Softex was bought by Intertrade Hellas SA, one of the largest paper converting companies in Greece for the past 24 years; exporting to 23 countries and employing more than 120 employees.